CNN’s newest original series, joining the lineup alongside Anthony Bourdain’s “Parts Unknown,” trains its cameras on two Colorado marijuana entrepreneurs.
“High Profits” follows Brian Rogers and Caitlin McGuire, “two business-minded, dream seeking, relentless visionaries” working to franchise legal recreational marijuana. The eight-part series, produced by Austin-based Bat Bridge Entertainment for a 2015 debut, tracks the couple, owners of the Breckenridge Cannabis Club (BCC), who are positioning themselves as the first “moguls of marijuana.”
UPDATE: “High Profits” debuts on CNN on April 19 — a.k.a. 4/20 Eve
More from Breck: Breckenridge has generated tons of news in less than a year of legal recreational marijuana sales, from Marijuana on Main Street discussions to blown-up smoke shacks on the ski resort’s mountains. Catch up on the news here
The BCC is a prominent new fixture on Breck’s Main Street, much to the dismay of certain locals. The argument plays out in the docu-series.
Not only do they manage a money-making chain of retail weed stores, they also own one of the state’s largest grow facilities. Rogers and McGuire are focused on Colorado’s resort towns rather than Denver, and next hope to franchise the business to other states.
News of “High Profits” arrived shortly after TruTV announced its new series “Medicine Man,” which follows the owners of the Medicine Man pot shops in Denver and (soon) Aurora.
See a video trailer for “High Profits” and read the rest of this article at Ostrow Off the Record.