Heard about the state of Colorado’s teen-oriented “Don’t Be a Lab Rat” campaign?
The campaign will feature built-out “large, metal cages with a hamster water bottle on the side” with the widely agreed upon messaging that the developing brain can be significantly harmed by marijuana, Colorado Governor John Hickenlooper told broadcaster Katie Couric on July 1.
When she first learned about the “Don’t Be a Lab Rat” campaign, Couric questioned its effectiveness. And now we’re putting the question to readers of The Cannabist:
Colorado’s “Lab Rat” Experiment:
A special report from The Cannabist
Couric and Hickenlooper on video: When Gov. John Hickenlooper and broadcaster Katie Couric got together for a conversation titled “The Dope on Pot,” what exactly did they talk about — besides Hick spilling the beans on the “Don’t Be a Lab Rat” campaign? Watch the video