In this May 19, 2018 photo tourists smoke cannabis on the Green Line Trips bus tour in Los Angeles. Recreational marijuana sales became legal in California this year, and the industry is targeting tourists as well as locals, with tours, shops, lodging and ads. And there are cannabis bus tours, too, like Green Line Trips, with stops at local pot dispensaries and Griffith Park or Santa Monica.

Colorado marijuana bus tours view themselves as industry ambassadors

DENVER — “Welcome to the party bus.”

That’s what tour guide Alyse Morgan told 20-plus tourists who were riding in a marijuana bus tour on a hot May Friday. It was a rare chance for them to consume a plant that’s likely illegal in their home states.

My 420 Tours describes itself as “North America’s original cultivator of cannabis experiences.” It was one of the first companies to help launch pot tourism after Colorado voters legalized recreational marijuana in 2012 — and business industry wide is good.

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